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I've just stumbled across a blog post by Ivana Taylor, publisher of DIYMarketers, who asks the excellent question, "Are Traditional Online Research Panels Dead?" Like... Read More
Sometimes I feel like a spent an unjustifiable amount of time getting the wording in emails or other forms of communications right and I will... Read More
It is commonplace for research findings, especially those containing statistics, to be picked up by PR and media companies for the purposes of publicity and... Read More
It’s always an honour when someone asks your advice on how to approach a market research project, the sort of things they should be thinking... Read More
A re-cap on my previous ‘everyday researcher’ blogs: I’ve defined my problem (want an e-reader), collected and analysed the evidence and now it’s time to... Read More
Following the hacking of the Sony Playstation Network, where personal information of up to 100m individuals was potentially compromised and the current debate on twitter... Read More