Consumer

What Cornwall Thinks about… Christmas

Between 10th-17th December 2024, PFA Research asked the What Cornwall Thinks panel for their thoughts on Christmas. Nadelik Kernow! A third of Cornish residents are... Read More

Sustainability: great for the planet; what about the bottom line?

There’s growing evidence that consumers are trying to act sustainably and that they expect the same from businesses. So when it comes to buying, they’re... Read More