MRS Impact 2014

The Market Research Society Annual Conference is upon us again, hosted at the Grange Tower Bridge Hotel over the 18-19th March – only a fortnight... Read More

Social Media as a Tool: Methodologies

Whilst it would seem that due to the heightened levels of online congregation in social media settings it should be as simple as plucking fish... Read More

Social Media as a Tool?

It is no coincidence that 2014 has arrived on the back of 2013 containing the highest number of technology IPO’s in history. And the largest?... Read More

NFC – Communicating Near You?

Near Field Communications (NFC) will be coming to a mobile handset near you. Or you could be unaware that your handset already supports the technology... Read More

Will big data affect you?

Data is the lifeblood of the research industry. The absolute core of all exploration; what each participatory survey seeks to uncover. So it should come... Read More

Predicting the Next Big Thing (Fails)

There have been moments throughout history where individuals have, for whatever reason at the time, decided that a piece of technology will not make the... Read More